CRM Guide for Beginners

 

In Customer Relationship Management, the spreadsheet is in the past. However, it may have worked when you were independent, an entrepreneur, or a startup.

But now that your company is growing, you need software that can help you align your sales and marketing goals, optimize your service delivery processes while managing the relationship with your customers.

It doesn't matter if you are a B2B or a B2C. With a CRM, you can:

  • Manage and feed a quality customer database.
  • Follow-up conversations with multiple people.
  • Monitor and evaluate marketing and sales activities.

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